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In technical terms, CDF Capital is what they call a extension fund. I guess the question is now for our audience who may not be as familiar, what is CDF Capital and what do they do for the church? So it’s the opportunity for me to go help a lot of churches instead of one church.įor me, it was just, hey, this organization’s helping hundreds of churches, let me go help them.

I’ve done local church and I’ve done work. That’s why my entire career as an adult, I’ve done both. I’ve been at CDF capital about five years ago. Then from there, I tried to move on, and went back to consulting and that wasn’t as much fun as I thought it would be. It all came together and I was at my first job where I was a full-time pastor and a full-time person is when I got asked to go down to Rock Church in San Diego and served on the executive team there and oversaw production, Sunday, communication, marketing, PR, social media, and worship, so the creative side there. I’ve spent some time with Faithlife when they were still Logos Bible Software. I’ve got to work a lot with entertainment industry and also with a lot of creative arts nonprofits and ministries over the years in my consulting and my work side. That serves me well in marketing and communication, but I’ve had the pleasure of working across a lot of industries.

Cdf capital how to#

I literally have a degree in how to convince people to do things they don’t want to. It’s part of the Communication Studies Program. At Cal State Long Beach, here in California. I have a major, my degree is in her rhetorical criticism. I was like, “Is that a real major? Did you really study that?” I could write well and I am really persuasive, mainly because I have an undergraduate degree in rhetorical criticism and I was a debater in college. Over the years I just started doing a lot of marketing, not because I loved it, or I thought it was great, I was just good at it. I had a full-time job and I did full-time ministry. But until about eight years ago, my entire career had been bi-vocational. I’ve been kids, youth, college and career, associate, teaching, campus, executive pastor, all sorts of different organization.

I’ve had every role you can have as a pastoral person in a local church, except for pastor. I spent about four years working at a mainline denominational headquarters, just in the communication side of it.Īll that entire time, I also went to a seminary, got a graduate degree. I did all the web stuff there for a while. In the midst of that, I got hired by the denomination our church belonged to, and I went and I helped them with a lot of different projects. Right out of college, I started working at my church and became an associate pastor there, did youth ministry and college and career ministry. Okay, so you started at some churches in the past? I’ve been in church marketing and communications and business since 2000. It’s just really focusing more on the larger scope of our brand and our positioning, rather than the fine details of what helping a church actually looks like for us.Ī little bit about myself before I came to CDF Capital. But just advance a conversation about what we do, why we do it, and whom we serve while we do it. Thankfully, I’m not on the sales side of it, so I don’t actually have to go and find churches to help, or in a sense of closing deals with them. The way I describe my job to people is, my job at CDF Capital is to advance and protect the brand and create opportunities for us to help churches and ministries. It’s a fancy way of saying that I run marketing. It’s Executive Director of Marketing and Business Development. A little bit about myself, I have the longest title in my organization. And then also, just about what CDF Capital is, and how it helps churches. Nathan works at CDF Capital, and I’m really excited to learn more about Nathan and what he does at CDF Capital.

I’m really excited, because we have a special guest. Welcome, everybody, to the Church Communications Podcast. This is the place where we’ll talk shop with fellow practitioners and professionals about what’s working, what’s not, and what’s next. Your hosts for the show are Katie Allred and Kenny Jahng, who want to help equip you to reach more of your congregation and community. We understand it can be a challenging and ever-changing role because we’ve worked in the church too, which is why we built a community with over 25,000 church leaders that are ready to support and cheer you on. We want to help you become a church communications expert. Welcome to the Church Communications Podcast. CDF Capital is also a sponsor of She Leads Church, a summit for women in church leadership. Nathan talks about how CDF Capital helps the local church get the capital they need to transform a community. Tune in today as Katie Allred interviews Nathan Elson of CDF Capital.

Cdf capital download#

Download file | Play in new window | Recorded on March 17, 2021